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Personal experience inspires mission, Sasha Lockley

Updated: Jul 24, 2023

In the realm of social enterprises, there are visionary leaders driven by a deep desire to make a positive impact on society based on their own life experiences. Sasha Lockley, the founder and CEO of Money Sweetspot, is one such remarkable individual.


Based in New Zealand, Money Sweetspot is a trailblazing social enterprise that aims to empower individuals and communities to achieve financial wellness.


Sasha's journey as a social entrepreneur was inspired by her early years and her own family story, which connected her to the struggles faced by her customers at Money Sweetspot. Her father, who owned a bus company in Stafford, England, faced challenging times when Sasha's grandfather unexpectedly passed away. To help run the family dairy farm, Sasha's father had to put his own business on hold, leading to significant financial struggles that eventually resulted in bankruptcy. Sasha emphasises that such incidents can happen to anyone, and her father was not at fault; rather, he was a good person who encountered unfortunate circumstances.


Originally from the UK, Sasha immigrated to New Zealand, initially intending for it to be a temporary move. However, while working in finance roles there, she witnessed first-hand the financial challenges that individuals and families face. This experience ignited her determination to create a solution that would bridge the gap and empower people to achieve financial freedom.

The idea for Money Sweetspot took shape when Sasha realised that traditional financial services often failed to meet the needs of underserved and vulnerable populations. Recognising the potential of technology and innovative approaches, she set out to create a platform that would revolutionise the way people managed their money and coped with debt. At the core of Money Sweetspot's mission lies the belief that financial wellness should be accessible to everyone, regardless of their background or income level. The platform offers personalized financial guidance, budgeting tools, and resources, empowering users to set achievable financial goals and work towards them with confidence.


Sasha's journey as a social entrepreneur was not without challenges. Building a social enterprise from scratch requires resilience and determination. However, Sasha's unwavering commitment to her vision and the positive impact Money Sweetspot could have on people's lives kept her motivated.


Today, Money Sweetspot is making a significant impact in New Zealand and beyond. Within months of its official launch, this innovative debt consolidation social enterprise has already provided nearly $3 million in loans to New Zealanders grappling with unmanageable debt. The platform has helped countless individuals gain control over their finances, reduce debt, and build a more secure financial future.


Beyond providing financial tools and resources, Money Sweetspot actively collaborates with community organisations and educational institutions to promote financial literacy. Through workshops, seminars, and partnerships, the social enterprise is on a mission to create a financially empowered society that can navigate life's challenges with confidence and resilience.


As Money Sweetspot continues to grow and touch the lives of more people, Sasha's story serves as an inspiration for aspiring social entrepreneurs to follow their vision and turn their dreams into reality. Through her remarkable journey, Sasha Lockley exemplifies the profound impact one individual can make in shaping a better tomorrow for all.


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